Committees and Chairpersons

Call for Volunteers!

All Chapter members have an opportunity to be active participants in our Chapter! Below is a list of committees with a brief description of the responsibilities, as well as the Board member who oversees that committee. As your schedule allows, please consider how you can bring your area of expertise and past talents to aid your Chapter.

You can contact the respective Board member directly with questions or join the committee. We’ve tried to make it easy for everyone to participate!


Board Member: Communications Director: Susan Solliday, Allied ASID,

Communications--Desert Design Magazine

Chair/Editor: Cindy Lewton, ASID,
Assistant Editor: Open

The Desert Design Magazine (DDM) is a quarterly print publication.

  • The magazine reaches approximately 800 practitioner members and industry partners by mail and available to the public in a digital version.
  • Researches relevant articles related to our industry for publication.
  • Coordinate intake of articles for each issue.
  • Submits all information to the Graphic Designer.
  • Supervises the proofing process

Communications--Social Media

Chair:Andrea Valdez, Student ASID,

  • ­Updates our Social Media sites.
  • Promotes ASID Chapter events and member news.

Communications – Graphics

Chair: Eileen Burick, Industry Partner Rep, ­

  • Chapter event flyer production
  • Work with Administrator to include pertinent information

Communications – Website

Chair: OPEN

  • Update information on the website and blog posts driving SEO for our content and membership
  • Work with Administrator to include pertinent information


Board Member: President: Tabitha Evans, Allied ASID, and Amy Strang, Allied ASID,­

St Mary’s Foodbank

Chair: Amy Strang, Allied ASID,­




Board Member: President: Tabitha Evans, Allied ASID,

Design Excellence Awards

Chair: Yoselin Castro, Student ASID,

  • Annual Awards Gala honoring chapter leaders, sponsors, and special community awards ­
  • Honors Design Excellence Awards Contest Winners
  • ­Committee has multiple responsibilities including:
    • ­Awards Competition – Forms, Submission, Judging & Awards ­
    • Awards Presentation ­
    • Awards Gala – Venue Coordination, Event Theme, Food & Beverage


Board Member: Finance Director: Karen Barnes, Allied ASID,

Interior Designer for Hire

Chair: OPEN

  • Chapter outreach to the Community ­
  • Chapter Fundraiser – designers donate their time from February 1st through April 30th each year
  • ­Goal is to raise awareness of interior design by making it affordable to people who might not ordinarily seek out professional design services. ­
  • Public is charged a fee of $75 per hour, with two-hour consultation ­
  • Assist homeowners with questions they may have about the interior of their home

Tour de Noel

Co-Chairs: Gretchen Palmer, Allied ASID and Linda Heinz, FASID

  • Annual holiday home tours on Saturday, December 1st
  • Chapter outreach to the Community ­
  • Chapter Fundraiser – members donate holiday decorations for the gift shop; designer homes; coordination of tour transportation and docents for each home


Board Member: Director­ at ­Large: Leann Fernald, Industry Partner Representative for Ornamentation, at-­

Donuts & Dialogue

­Chair: Christine Rhodes, Industry Partner Rep,

  • Bi­monthly Program for designers and Industry Partners
  • Promote marketing assistance and networking opportunities ­
  • Assist Industry Partners in promoting their business with ASID practitioners
  • ­Encourage cross promotion and business opportunities with other Industry Partners


Board Member: Professional Development Director: Paddy Rasmussen, Allied ASID,

Professional Development Day

Chair: OPEN ­

  • Develops annual CEU event ­
  • Coordinates logistics and venue ­
  • Promotes event with the membership

Programs – Business Tech

Chair: OPEN

  • Develops business and educational programs designed to enhance business practices ­
  • Develop focused topics on the use of technology

Emerging Professionals

Chair: Sujaya Reddy, Allied ASID,

  • ­Supports designers in the early stages of their career and practitioners seeking to improve their practices ­
  • Fosters networking with peers ­
  • Promote working with Industry Partners
  • ­Develop Mentoring Program ­Work with Past President’s Council to develop a program to prepare for NCIDQ exam

Student Affairs

Chair: Normalinda Sidney, ASID­

  • Works with College Interior Design ASID Chapters & Design Groups to educate and encourage student interest in ASID
  • ­Coordinates student activities ­
  • Coordinates Real World Design Week ­
  • Oversees Charrette Competition ­
  • Oversees Scholarship Program for Student Members Advancing to Allied ASID Membership ­
  • Coordinates Career Day


Board Member: Membership Director: Erin Linstrom, Allied ASID,


Chair: OPEN ­

  • Establishes Membership Meeting focus and venues.
  • ­Recruits speakers and coordinates travel logistics as required.
  • ­Coordinates contracts and insurance requirements with venues.
  • ­Coordinates meeting logistics (seating, food & beverage, AV, handouts, etc)


Chair: Brenda Emrich, Industry Partner Rep, ­

  • Assists at membership meetings and events to meet and greet arriving members & guests ­
  • Assist with registration check­in ­
  • Ambassadors are outgoing and welcoming ­
  • Have knowledge about chapter to answer questions ­
  • Provide general guidance during events

Membership – Recruitment and Retention

Chair: Katie Hubert, Allied ASID,  ­

  • Promote new membership in ASID ­
  • Work to retain ASID existing members ­
  • Work to engage and retain

Professional Level Members Membership – Mentoring Program

Chair: OPEN

  • ­Establish a mentoring program between
  • Professional Members and Allied Members who seek to elevate their current business or branch into a secondary area of expertise.
  • Promote advancement of practices through NCIDQ professional accreditation


Chapter Historian

Chair: Janet Jackson, Allied ASID,

  • ­Scans local media publications for mention of ASID members – clips and scans all for Chapter digital history. ­
  • Receives and scans additional information and/or publications regarding members as may be obtained through donations by the membership.

Legislative Liaison

Board Member: President­ Elect: Amy Strang, Allied ASID,

Government Affairs: OPEN

  • Duties: Works closely with the Interior Design Coalition of Arizona (IDCA) and its efforts to pursue future legislation that advocates for our profession.
  • Keeps our Board and members aware of the latest occurrences within the legislative community.
  • Attends IDCA board meetings, events, and promotions.
  • Attends ASID National Legislative Symposium and reports back to Board; writes quarterly articles (at minimum) for Desert Design Magazine.

Sponsorship / Fundraising

Board Members: President: Tabitha Evans, Allied ASID, and President-Elect: Amy Strang, Allied ASID, president­

Sponsorship & Advertising Marketing Representative: Rick Emrich,

  • Duties: Encourages individuals/firms/vendors to assist funding Chapter activities, primarily relating to the Chapter’s annual Sponsorship Drive, Quarterly Desert Design Magazine ad sales and Design Excellence Awards Event.
  • Uses the Chapter’s sponsorship forms, distributes sponsorship opportunities to membership, and follows­ up regularly via telephone, email, and personal visits.